Get to know a little more about us

Who is Alora

Alora is Singapore’s first and only digital native paint store. Established in 2020 we have revolutionised the consumer paint experience. What was once a dusty, difficult, complex process of choosing the colours, calculating the volumes, working out the costs and contracting the services is now a thing of the past. Alora simplifies the process by accepting and adapting to the digital world we now live in. Backed by experts we produce premium quality paint, that is both good for your family and good for the environment.

Our vision and mission

Our vision is for a world where consumers have the freedom of expression in their home without any of the barriers to get there.

Our mission is to simplify the paint experience, from choosing colours, to calculating volumes to giving you the tools to achieve it, straight to your doorstep.

Our values


Ease of business

Kind to nature

Safety first

How can we help you on your painting journey?

Simply taking the PAIN out of PAINT.

What's so good about our paint?

Don’t take our word for it our paint has been certified by Singapore Green Label and US Green Seal so you can rest assured that when you buy our paint you are doing mother nature a favour.

It’s not just about being certified, as an organisation we truly care about the environment and continue to contribute towards driving the industry to better quality, safer and healthier paints for all. We are certified carbon neutral company by SCS Global.

Paint = Paint Smell. Not with Alora. We have developed no odour paints so that there are no invasive chemical smells in your home.

We want your home to be as safe as it can be, we have one of the lowest ratings for Volatile Organic Compounds in our paint reassuring your whole family that they are in a safe environment.

Living in the humid tropics? Not a problem with Alora. Our paints have anti mould technology to significantly lower the chances of any mould developing on Alora painted surfaces.

Our paints have the technology to have long-lasting antiviral protection making your home a safer places when under threat from viruses.

Accidents happen, Afterall it’s home. With Alora you can rest assured that clean ups after anything from wine splashes to crayons will be simple.

Choosing the colour for your home is always a tough call, so why not try some of our true to life colour swatches before taking the plunge.

Our most popular colours.

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